There is no doubt that branding has so much importance for your product and for your company in the market. Ant it makes your identity in the market. Branding makes your credibility and also charges you in marketplace. But not always branding can help you to make you worthy in the market with your competitors. Here are lots of problems also to having branding like it can discourage you to manufacture other products which can limited you and also it creates monopoly of other companies. Sometime branding can become the cause of increasing the cost and your cost of production could be high. It impose the responsibility on your to keep the quality of your product accurate all the time. Because if the quality decreases it will affect the goodwill of your company and can help your competitors. Branding agencies in Dubai work so much hard to maintain their goodwill in the market because in Dubai, there are lots of branding agencies are working. No matter which brand Design Company in Dubai you take into consideration, you can be assured of receiving top quality services from them.
Let’s have a look of limitations and disadvantages of branding.
1. It Discourages From Trying Out Other Products
It’s a very bad thing that you practice immense brand loyalty, because you don’t buy things from other brands and you cannot judge the lacking of the brand. But if you buy from other brands it can satisfy you more.
2. Creates Monopoly
If a company has become a brand and they are doing good business in the market so it can be lead to monopoly. Because when you become brand loyal of any brand you are actually trying them to become a monopolist in the market which is called brand monopoly.
3. Some time Create Confusion
Customer gets confused sometime in selection of the product. It becomes confusing when all brands carry the same quality and values satisfaction.
4. Commands on Premium
When any brand gets popular in the market its just started to reach out of the common mans because of their command premium prices. Like Crompton fans, Hercules cycles etc.
5. Substandard products
It is very common that when any brand becomes popular it started to reduce the quality of their product and started to manufacture the substandard goods. Which can make them less popular in the market? This is because most customers don’t compromise on quality.